NRMA Digital Claims
Simplifying claims for car and home insurance
NRMA worked with Velvet Onion to improve their digital claims experience, making it less stressful and more human-friendly.
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What We Did

Reviewed existing research and conducted user testing

Designed and validated prototypes in weekly sprints
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Simplified language and improved trust with clear guidance
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The Result
A streamlined claims process tested with over 50 customers, reducing complexity and improving digital adoption rates.
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